Great seeing such a good turnout last night to the seminar at AUT: very impressed.
I think we are onto a good thing, and I want you guys to take some of the lessons that you heard last night and apply it to our project.
In particular, the stuff Eddy was saying about 'delivering the deliverables'. This basically means listening to what the client really really wants and is asking for, and then delivering them. Lets not get caught up with too much fluff and explanations and rubbish: lets hit them with something that is punchy and hot which is going to make them say "yes, you have got it!"
I want you to start talking to some people in the target market too. I am only one person: so my ideas of what are relevant to 'all' 23- 30yos are only from my own experience. I suggest you get a focus group of people, and interview them. I would be happy to help with this, and am happy to do it in my office.
Alternatively, you could tag along to some drinks I am organising at Pasha on Friday after work, and I can introduce you to some people and you can hit them up informally about the APO.
Also, get a name sorted. You dont have anything without a sexy name for this group: so do some research, get your thesaurases out, and figure out a cool name. A good idea could be to go onto Events in Facebook, and look at the names other people have used for their similar events.
Doing good guys: I want you to win this. I will have a little something special for you all if you do, so work hard!
Rob
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